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Whereas, Enterprise accounts often have complex solutions, more champions, and more complex decision-making processes which more often require High Touch complex team delivery of the Customer Journey. The economics of delivering a Customer Journey to Small and Midsize Business (SMB) accounts often determines reduced services or Digitally delivered services. Not all products and customer bases have the economics to support a High Touch, human delivered Customer Success Program.
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Tech Touch delivery of a Customer Journey refers to a digitally delivered Customer Success Program to either all or part of a customer base. So, it’s understandable that Digital and Scaled are sometimes used for one another. You may notice however, that as your team grows, the processes start to break down without using digital tools.
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But technically, you can scale a Customer Success Program that is not digital by building repeatable manual processes and have a growing team of humans deliver the customer journey. Often Digital and Scaled are used interchangeably. There’s a lot of confusion about what Digital means when describing a Customer Success Program.ĭepending on your Customer base, product, and the maturity of your program, digital can mean a lot of things. What is a Digital Customer Success Program?
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For more information and registration options, including special reduced conference pricing for registering prior to Nov.
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Government Video Expo conference participants will also have full access to the rest of the three-day event, including an exhibit floor featuring 100 companies, keynote presentations, networking events, film screenings, user group meetings, and more.
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° As a separate conference option, Government Video Expo is offering hands-on training in a two-day Adobe Premier Pro Certification Prep Course and Exam. ° Motion Graphics & Visual Effects - Introduction to 3D in After Effects, Getting the Most from After Effects CS5 & CS5.5, Photoshop and After Effects: The Dynamic Duo, and Mastering Behaviors in Apple MotionĭSLR Workshop – Using Dual-System Recording for DSLR Productions, Creative Time Lapse, and Outdoor Shooting Strategies ° Web 3.0 - A two-day program addressing Business & Personal Branding in a New Media Age, Cutting-Edge Compression Techniques, Optimizing Video Content for Mobile Devices, Producing Video for the Web, and Hypersyndication Strategies: Getting Your Video on as Many Screens as Possible. ° Video Production - Two days covering many subjects, including Producing & Directing Corporate and Industrial Videos, Data Workflow in the Field, Recording Great Audio, The Full HD: Production and Post Essentials, Lightweight Lighting Strategies for Mobile Productions, Shoot-to-Finish: On-Set Techniques to Ensure Smooth Finishing in Post, and Creative Shot Design. ° Editing with Avid Media Composer - A two-day track featuring Advanced Trimming Techniques, Avid Effects Unleashed, Avid Hidden Gems and Goodies, Paint and Animatte Effects, Using Script Sync and Phrase Find, and Nesting and Other Time-Saving Effects and Techniques ° Adobe Creative Suite - Two days of classes addressing Getting Started with After Effects, Editing with Premiere Pro, Color Correction, An Introduction to Typography for Video Editors, and Using Photoshop Extended for Video & Animation. ° Final Cut Pro Workshop - A two-day program that includes Rethinking Your Editing Style, From Expert to Master: Advanced Techniques, Creating Dynamic Titles, Working with Color Tools, and Mastering the Workflow. In 50 unique presentations, the conference will focus on the latest techniques and practices for editors, motion graphics designers, new media professionals and video producers. Conference, produced by Future Media Concepts, will present classes in eight main tracks over three full days of sessions. Washington Convention Center in Washington, D.C., from Nov. NewBay Media, a leading publisher of digital content creation media, announced today details of its conference program for Government Video Expo, coming to the Walter E.